CALVIN KLEIN FIT SESSIONS WITH LUCY FAUR

About This Project

CONTEXT:

WHAT WE DID:

In an age where fashion is becoming increasingly personalised and accessible, Calvin Klein brings an innovative experience to the world of styling sessions: Fit Sessions. These exclusive sessions offer not only the opportunity to explore the latest collections, but also to benefit from the personalised advice of expert stylist Lucy Faur. Each attendee had a personalised one-on-one session with Lucy Faur and an opportunity to explore Calvin Klein’s collections, renowned for their simple elegance and attention to detail.

DELIVERABLES:

• • • • • Organising the in-store fit sessions in Calvin Klein stores from Băneasa Shopping City (May) and ParkLake Shopping Center (June)
        • Managing and ensuring that registered participants attended the sessions (booking platform and maintaining direct communication with participants)
        • Food & beverages provided on site by the wait staff for 4 hours
        • Photo & video on spot
        • Briefing the stylist about her skills needed in these sessions and the before & after events deliverables: IG posts

https://www.instagram.com/p/DJbEFF0oMoe/
https://www.instagram.com/p/DLHaXSbo2NK/?img_index=1

https://www.instagram.com/p/DKjKFvWIumL/
https://www.instagram.com/p/DKSFihtIvuv/?img_index=1