CONTEXT: Bergenbier — „Designed by Accident. Viața nu are buton de undo” WHAT WE DID: We developed and launched a cross-channel awareness campaign for Bergenbier S.A. focused on responsible alcohol consumption and road safety. Under the concept Designed by Accident. Viața nu are buton de undo, the...
CONTEXT: Caraiman Official Re - Launch in Romania WHAT WE DID: Bergenbier S.A. launched Caraiman, the newest brand in the company’s beer segment, designed for consumers focused on a healthy and balanced lifestyle. The initiative marks Bergenbier’s expansion into the alcoholic category, offering a modern option that...
CONTEXT: Bergenbier S.A., part of the Molson Coors Beverage Company, launched #TraiesteResponsabil, a comprehensive 360° campaign dedicated to promoting responsible alcohol consumption in Romania. The initiative aims to support conscious, healthy choices and foster a balanced lifestyle. WHAT WE DID: In a dynamic and thoughtfully crafted campaign,...